Creator Launch Event at Spring Mountain Resort: 50 influencers, racetrack runs, gameplay, and personalised content in hand before driving off home.

THE CHALLENGE

Forza wanted more than just a driving day. The challenge was to host 50 top creators at a racetrack in Nevada, give them authentic experiences behind the wheel and in-game, and make sure they left with ready-to-post content — not raw files.

The primary goal: remove production barriers so creators could focus on views, not editing.

THE RESPONSE

We blended spectacle with precision. Drone pilots, Hollywood DPs, and GoPros captured every drift and overtake, while our backend pipeline handled gameplay capture and lightning-fast edits without disrupting the experience.

A dedicated video village and post team ensured every creator left with a hard drive packed with personalised edits and full gameplay sessions.

The result: millions of views for Forza Motorsport’s launch, plus polished creator content that amplified the official campaign.